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The second design route, RE

Posted: 08/06/11

This is the second design route: RE. This was definitley the one that was most successful amongst the team. Although there were a few disagreements!

this first ideas is an attempt to make something a bit easier on the eye – it’s inclusive, friendly, and invites you to explore
Based on the crowdsourcing concept – the idea that small, relatively simple things can come together to make something big
We were trying to reduce the word to the simplest possible form – lines and angles that come together to form a logo.